The Client
One the nation’s leading brokerage companies
The Goal
Develop a comprehensive program to help both registered investment advisors and registered reps acquire and retain female clients
The Excella Solution
A comprehensive practice management program that was developed based on qualitative research conducted by Excella. Our solutions-based research approach resulted in robust set of guides and tools that we developed for our client:
- A trio of best practice briefs that feature financial advisors who successfully work with women in transition, female executives, and wives of current clients
- A toolkit to help financial advisors adopt a step-by-step approach for acquiring and retaining female clients
- A series of actionable briefs offering focused strategies for client acquisition and retention
- Tweets, videos, and additional supporting digital collateral for the program
The program received a high degree of media attention and accolades from financial advisors.
The Client
Leading brokerage company serving independent broker-dealers, banks, and wirehouses
The Goal
Offer a comprehensive practice management program to help financial advisors join or form a team
The Excella Solution
An actionable and educational program that included:
- A best practice brief that showcases several advisory practices that have successfully formed teams
- A research brief that makes the case for teaming
- A toolkit to help financial advisors adopt a step-by-step approach joining or forming a team
- A playbook that offers home offices a series of best practices that they can undertake in order to help advisors more successfully join or form a team
- Workshop for financial advisors seeking a roadmap on how to join or form a team
The Client
Leading brokerage firm
The Goal
Offer an actionable program to help registered investment advisors and registered reps acquire new Gen X and Gen Y clients and grow relationships with existing younger investors.
The Excella Solution
A practice management program was developed based on interviews Excella conducted with more than 20 financial advisors who have a track record of success in reaching younger investors. Our solutions-based research approach resulted in the following:
- A series of actionable best practice briefs offering 10 different strategies, with tips for execution, for client acquisition and development
- Tweets, videos, and additional supporting digital collateral for the program
The program has been recently introduced with great success to financial advisors operating in the independent broker-dealer channel.
The Client
A global investment management firm
The Goal
Upgrade its current practice management program to include a consultative selling process for financial advisors transitioning to a fee-based model
The Excella Solution
Leverage in-depth research on today’s advisor challenges to devise a strategy and tactical plan for rolling out a new targeted curriculum. As part of the strategy, Excella successfully created these essential elements:
- Value proposition and mission statement for the program
- Comprehensive training curriculum, based on an audit of the existing program
- Suite of robust toolkits and workshops on the topics of personal brand development, business planning, and referrals
As a result of Excella’s work, financial advisors at leading brokerage firms around the country now participate in the firm’s upgraded practice management program
The Client
A leading RIA custodian
The Goal
Give registered investment advisors an inside look at the “art of the deal”
The Excella Solution
Create a series of in-depth case studies that take the reader step-by-step through a series of successful RIA deals that included
- Merging with another firm to gain geographic presence
- Being acquired by a competitor to gain operating efficiencies and liquidity
- Agreeing to an unexpected buyout offer by a bank seeking to fill unmet wealth management needs of its clients
- Establishing an internal plan for succession
The thought leadership series provides financial advisors with a breath of strategies to explore as they contemplate their next phase of growth.
The Client
A leading financial institution
The Goal
Help registered investment advisors and registered reps accelerate growth through an increased level of referrals that match their ideal client profile.
The Excella Solution
Design an actionable six-step program to help advisors cultivate referrals that align with their ideal client profile. The program is available through multiple formats so that advisors can learn using a medium that best meets their needs. Delivery venues include:
- A half-day hands-on workshop
- A series of six online courses, plus one-on-one coaching
- A self-study guide and workbook
Since its launch, the program has received uniformly positive reviews from financial advisors.